(2)An intellectual dissection of the modern media to show how an underlying economics of publishing warps the news.
According to Myers-Briggs test results, 25 percent of the population is introverted. Career experts believe that many introverts know what to do to find a new job, but won't - or can't - do what it takes because they fear talking to strangers, looking foolish, or being rejected. The Career Coward's Guide to Interviewing helps insecure job seekers combat these fears when facing a job interview. This book analyzes each aspect of a successful interview and provides easy steps for facing self doubts and challenges in a unique and easy-to-tackle format. Readers will learn to think about risk, payoff potential, time to complete, and a bailout strategy for all the obstacles one may face. Career coach Katy Piotrowski brings her expertise to JIST's brand-new Career Cowards series to help readers sell their qualifications without "bragging", develop courageous responses to tough questions, and have the courage to ask for a better salary offer. While other books certainly give strategies for a successful interview, this is one of the few guides that actually addresses the level of discomfort and awkwardness many people feel when trying to present themselves as an outstanding job candidate.
(4)"If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place." --Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT. "Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming." --Paul H. Zipkin, Vice-Dean, The Fuqua School of Business It's been called "a breeding ground for gurus." McKinsey & Company is the gold-standard consulting firm whose alumni include titans such as "In Search of Excellence" author Tom Peters, Harvey Golub of American Express, and Japan's Kenichi Ohmae. When Fortune 100 corporations are stymied, it's the "McKinsey-ites" whom they call for help. In THE MCKINSEY WAY, former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management. He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task:
How McKinsey recruits and molds its elite consultants;
How to "sell without selling";
How to use facts, not fear them;
Techniques to jump-start research and make brainstorming more productive;
How to build and keep a team at the top its game;
Powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey;
How to get ultimate "buy-in" to your findings;
Survival tips for working in high-pressure organizations. Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, THE MCKINSEY WAY is fascinating reading that empowers every business decision maker to become a better strategic player in any organization.
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Isn't It Obvious?: A Business Novel on Retailing Using the Theory of Constraints 
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(1)Over 50,000 copies sold! Covers all the essentials from break-even analysis to taking your company public . . . Full of up-to-date financial and managerial information.––Entrepreneur Magazine This book is for every manager and business professional who wants to know what the numbers mean and how finance and accounting can be used to help manage business. No prior background in finance and accounting is required. Each chapter takes readers into the classrooms at the nation's top business schools and provides a state-of-the-art overview of all key topics, including budgeting, financial statements, break-even analysis, and evaluating an acquisitions target. New chapters cover computer technology, valuing a business, and financial risk First Edition a Main Selection of Book of the Month Club's Fortune Book Club AUTHORBIO: JOHN LESLIE LIVINGSTONE (Palm Beach, Florida) was a senior partner at Coopers & Lybrand and is a principle with the MAC group. He has taught at Georgia Institute of Technology, Ohio State University, and Babson College.
